Sui rented a small space in the Meatpacking District and paid the models by giving them the clothes.
Sui's mother taught her about putting together a wardrobe, bringing a young Sui with her to shop for fabrics.
Left without a job, Sui took her 0 in savings and started a business out of a little corner of the living room in her apartment.
For several years Sui ran the company out of her apartment, doing odd-jobs for spare income and reinvesting every penny of earnings into her business.
Sui was one of the few designers of the period who distanced herself from the traditional fashion houses and explored the grunge fashion scene together with designers such as Marc Jacobs, Daryl K and Todd Oldham.
In around 1987, Sui got the opportunity to move her line into Annette B, a showroom curated by Annette Breindel.
Madonna surprised Sui by wearing her clothing to the event.